Dig It Strikes a Deal on CBC’s Dragons’ Den!
Dig It Apparel Inc. is the business I started with my long time friend. We became business partners in 2008 and while our business was in its infancy, we pitched our first product Dig It Handwear to CBC's Dragons' Den in Season 4. We successfully won a deal with Kevin O'Leary! Watch the actual pitch and what happened on stage. Watch how we validate our product on national TV and can you see our body language relax when Arlene Dickinson one of the notorious Dragons likes our product? Hear our pitch and negotiations as we strike the deal!